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The company proposes objects such as piggy banks, skipping ropes and mostly dolls and puppets (over 5,000 items per year). To maintain this traditional business, Charliluce uses traditional turning machines and turns, applies lacquer, paints and assembles each toy by hand. The heads are made using traditional turning techniques. The company uses gel lacquer which makes the objects brighter. It also decorates the dolls and puppets by hand.
Charliluce holds the label "Parc Naturel Régional" designed to promote the craft know-how that reflects the values of the brand: original, natural, artisanal and authentic. The Charliluce products are available in decoration shops, in toy shops specialising in wooden toys and in department stores.